Social Media towards Branding

Social Media towards Branding

 

Social Media can help Branding Your Services and Products. If you are willing to use Social Media effectively for branding here are the key areas to pay attention.

 

1.    Selection of right Network

      Effective Content
Promotion
Engagement
 

1.    Selection of right Network 

This depends on Services and Products and Objective of the campaign.

Ultimate objective for any campaign is Sales growth that need quality and potential traffic that can be converted in to customers.

We can divide Networks in two categories;

a.    Promotion Purpose

                                  i.    Facebook

                                 ii.    Twitter

                                iii.    LinkedIn

                               iv.    Instagram

 

b.    Advertisement Purpose
                                  i.    Tiktok
                                 ii.    Youtube
                                iii.    Facebook
 
2.    Effective Content
a.    Info-Graphics
b.    Videos
c.    Blogs

3.    Promotion

a.    Regular Posts

4.    Engagement

a.    Comments to Posts

b.    Replies to Comments

c.    Replies to messaging

We can discuss this more and fine tune the strategy and then can help implement the same.

Note Branding and Sales are two different things. Branding comes under marketing that need time to implement and once implemented, eventually it brings Sales. However prompt sales can be achieved through inorganic ways.

Things to do for Branding;

• Website improvement
• Effective SEO
• 3.    Social Media Campaigns

Prompt Sales/Leads can be achieved;

• Boosting
• Paid Advertisements

Content is King

This is true for website, social media posts, advertisement and for sales. How you communicate will decide the sales success. Content creation need professional approach with at least following considerations.

Content should be Clear and easy to understand

It should have real information about your business, including products and services

Should be attractive

Should be concise

Content should be original

  

4.    Engr. Shahid H. Qadri is CEO www.PNTGlobal.com since last 22 Years and also providing Consultancy to many businesses like www.Java1800.com www.Salt.com.pk, www.CLI.net, www.ANSAssistance.com

5.    https://www.instagram.com/Pntglobal/

6.    https://twitter.com/PNT_Global